Thoughts
Thoughts
Quick takes on event tech, networking, and running events - too short for a full blog post. For the longer reads, see the blog.
- Ticketing isn’t a business model. It’s a feature.Most event platforms take 5–10% on top of Stripe fees. For what? It’s time organisers stopped paying rent for a checkout page. Here’s the truth about ticketing.
- Why the Best London Networking Happens After Everyone LeavesDiscover how to host high-impact networking events in London during the summer slowdown. Real strategies, no fluff. Learn what actually works in July–August.
- Networking Is Broken (Here’s How Smart Events Are Fixing It)Most events fail at networking. Why? No context. Discover how organisers in London are rethinking connection with smarter digital event infrastructure.
- Small Event Apps Should Prioritise Simplicity and NetworkingMost small events are overserved by bloated apps. Attendees want simple, sharp networking tools - not virtual coffee booths.
- Stop Designing Event Tech Like a Dashboard.Most event tech builds features. We build flow. See how Present Network designs digital touchpoints that move attendees forward, not just around.
- Network With Purpose, Not ProximityExpose weak event tech. Build conversion engines. Connect professionals with purpose, not proximity. This is networking rebuilt.
- WhatsApp is not a networking appUsing WhatsApp for event networking might feel easy — but it kills structure, privacy, and precision. Here’s what top-tier events do instead.
- Simplicity Isn’t Minimalism. It’s Strategy.Most event tech mistakes start with confusion over ‘clean design’. Simplicity isn’t aesthetic. It’s operational strategy. Learn the difference.
- AI shouldn't be telling you where the toilets areEvent apps are bloated. Attendees want clarity, not features. Learn why simplicity scales and how to build smart with less.
- Sponsor ROI is not a logo on a lanyardMost event sponsors don’t want visibility — they want pipeline. Here's how to deliver real sponsor ROI through better networking, not bloated booths.
- The Silent Death of Networking and Events Turned MeaninglessPrestige guests don’t want to scan badges. They want unforgettable conversations. Here’s why the most valuable networking is never automated.
- Too Many Features. Zero Connection.Event apps have become bloated with features nobody uses. Networking suffers. Real connection gets lost in the feature noise.
- The hidden tax on every ticket you sellEventbrite charges 8.7%. On a £30,000 conference that is £2,610 you never see. Make the fee visible, then shop for a cheaper one.