The Digital Playbook for Event Organisers

I came to network. I left with 47 strangers blowing up my WhatsApp. What was pitched as a premium networking event quickly devolved into a privacy breach — added to a WhatsApp group without consent, my phone number handed out like candy

If your attendees need both hands and a user manual to connect, you’ve already lost them. They’re not here for a software tour. They’re here to meet, fast. One tap. One hand. One drink. That’s the standard — and most apps fail it.

Every event app feels affordable—until it doesn’t. Here's how bad tech eats ROI behind the scenes.

Renting tools is fine—until your brand equity is at stake. For elite event teams, the next edge isn’t tech—it’s ownership.

You’re not overpaying for your event platform — you’re under-earning. Here’s the math behind how Presso clients keep more of every ticket sale (and own the upside too).

Most event platforms steal your SEO the second you stop paying. Presso gives you total control — domain, data, and destiny.

If you run events for clients, “off-the-shelf” platforms are probably costing you more than they’re saving. Here’s what the best agencies are switching to instead.

If you're building your event brand on someone else’s domain, you’re doing their marketing for them. Here's what it's really costing you — and why owning your platform is the smarter, more profitable move.

Trying to run your event with a dozen disconnected tools? It's killing your ROI and your SEO. Here’s why smart organisers are switching to unified platforms — and winning.

If your event lives across three tools, Google can’t find you — and neither can your audience. This one fix changes everything.