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The Digital Playbook for Event Organisers

Discover expert insights, practical guides, and the latest trends on everything digital for events—SEO, event websites, marketing strategies, event apps, and more. Learn how to boost your online presence, engage attendees, and maximise event success with the right technology.

Featured

Donald Trump and his army of Politicians
Tuesday, 15 April 2025
The German military just dropped Microsoft. Why? Sovereignty. Surveillance. Risk. If Europe’s armed forces don’t trust U.S. tech, why should event organisers?
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Stripe Payment image of card and money on a table
Thursday, 27 February 2025
Tired of high ticketing fees? Learn how to sell event tickets directly with Stripe Payment Links—no middleman, no hassle. This step-by-step guide will show you how to set up, share, and manage ticket sales effortlessly. Keep more of your profits!
Kristian Papadakis
Kristian Papadakis
Founder & CEO
The Future of Event Marketing: One Platform to Rule Them All
Tuesday, 25 February 2025
Tired of rebuilding your event website, juggling ticketing tools, and losing engagement after every event? Here’s how to create a long-term event platform that keeps attendees coming back, boosts sponsorships, and makes your life easier—all in one place.
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Subscribe
Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Technology
7 Brutal Truths About Zoom vs. Event Apps (And Why Your Conference Deserves Better)

If you’re running conferences on Zoom, you’re not hosting an event—you’re holding people hostage in a spreadsheet. Here’s what event apps do better.

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Trends
Top 10 Questions About Event Apps — Finally Answered (Without the Fluff)

Event apps are everywhere — but do you actually need one? Here are the 10 most-Googled questions (and brutally honest answers) about event apps.

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Undefined
The Top Event Apps of 2025 for Conferences

Private event apps in 2025 aren’t just about access—they’re about trust. Discover the best secure, branded tools for investor days, board meetings, and internal summits—without downloads, fluff, or security risk.

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Trends
Event App Pricing in 2025: The Real Costs (and Sneaky Fees) No One Talks About

Event app pricing is a minefield in 2025. From sneaky fees to wild markups, here’s what you really need to know before signing anything. Budget smarter with this no-BS breakdown.

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Technology
5 Sneaky Ways Event Apps Supercharge Engagement (And Keep People Coming Back)

Think your event app is just a digital programme? Think again. Here’s how smart features like polls, Q&A, and push alerts actually transform attendee engagement.

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Technology
Shared vs White Label Event App: The Brutal Truth

White label event apps promise total control. Shared apps offer plug-and-play ease. But which one’s really better for your event—and your budget?

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Technology
Conference App vs. Video Conferencing App: What’s the Difference?

Zoom isn’t a conference app. It’s time organisers stopped confusing tools for events with tech for meetings. Here’s why the difference matters.

Thursday, 01 May 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Technology
Top Video Conferencing Apps for Event Organisers in 2025 (Compared)

Video conferencing tools are great for meetings. But for real events that drive value, nothing beats in-person. Here’s why.

Sunday, 27 April 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Sustainability
The Hidden Carbon Footprint of Your Event — And How to Fix It

Professional events create more carbon than you think. Learn what your conference footprint really is — and how to host greener, smarter events with Presso.

Friday, 25 April 2025
Kristian Papadakis
Kristian Papadakis
Founder & CEO
Trends
Meet the PEA: The Future of Event Apps Is Here (and It’s Not in the App Store)

We’ve rebranded the PWA—and it’s about time. Say hello to PEA: the Progressive Event App that actually gets used. No installs. No updates. No app store. Just pure event power.