Here's How Presso Ticket Links Flip the Entire Game

Here's How Presso Ticket Links Flip the Entire Game

Here's a question every event organiser should be asking: Why am I paying someone else 10% to sell my own tickets?

You've built the event. You've done the marketing. You've created the buzz. But when someone clicks "Buy Tickets," you're redirected to a platform that takes a slice of your revenue, owns your customer data, and builds their brand equity.

Meanwhile, you get a payout two weeks later and a CSV file if you're lucky.

That's not a partnership. That's a profit siphon.

Presso exists to reverse that equation. We believe ticketing platforms should work for you, not instead of you. And we've built something radically simple to prove it: Presso Ticket Links — sell tickets anywhere, keep 97.5% of your revenue, and own everything that matters.

Let's break down why this matters, and what it means for your next event.

The 10% Problem Nobody Talks About

Do the math with me for a second.

You're selling 1,000 tickets at £50 each. That's £50,000 in revenue. Sounds great, right? Until you realize a traditional ticketing platform just took £5,000 of it.

Five. Thousand. Pounds.

For what, exactly? Hosting a checkout page? Processing a payment you could've handled yourself? Sending a confirmation email?

For independent organisers, community events, and boutique venues operating on tight margins, that 10% isn't just a fee — it's the difference between breaking even and actually making money.

With Presso, you pay 1% + Stripe's standard processing fees (around 1.5%). That means you're keeping 97.5% or more of every ticket sale.

You don't need more sales. You need fewer middlemen.

Why Redirects Are Killing Your Conversions

Let's talk about what happens when someone clicks your "Buy Tickets" button.

They get redirected. Off your site. Off your carefully crafted funnel. Off your brand experience. And onto a checkout page that looks like every other event on the internet.

Every redirect is a conversion killer. Every extra click is a chance for someone to bail. Every time you send traffic away, you're leaking revenue.

But here's what nobody tells you: you're also giving away your marketing value.

All those ad clicks? All that SEO juice? All those inbound links and shares? They're building authority for the ticketing platform's domain, not yours.

Presso Ticket Links let you sell directly on your own site, in your own emails, and inside your own funnel. No redirects. No external checkouts. No handing your audience to someone else.

Your marketing should work for you, not for a platform.

How Presso Handles the Hard Stuff for You

I know what you're thinking: "But setting up payments is complicated. What about PCI compliance? What about Stripe integration? What about getting paid on time?"

Fair questions. And here's the answer: we handle all of it.

• Stripe integration out of the box — connect once, sell forever
• Secure, PCI-compliant transactions — no sketchy workarounds
• 7-day automatic payouts — your money, in your account, fast
• No app downloads, no technical setup — just create a link and start selling

You sell tickets. We handle the boring bits.

Presso isn't trying to be a "platform" you have to learn. It's infrastructure that just works. The kind of tool that gets out of your way so you can focus on what actually matters: putting on incredible events.

Data = Power. Stop Giving It Away.

Here's a hard truth: If they own the audience, they own you.

Traditional ticketing platforms don't just take your money — they take your data. Your attendee list. Your customer relationships. Your ability to market directly to people who've already shown up for you.

Then they sell you back access to your own audience through "premium features" and upsells.

That's not how it should work.

When you own your attendee data, you unlock:

• Better remarketing — reach people who already trust you
• Higher lifetime value — turn one-time attendees into repeat customers
• Independent community growth — build something that isn't platform-dependent

With Presso, you get full access to your buyer data. No gatekeeping. No upsells. No "contact us for enterprise pricing."

It's your audience. You should own it.

The SEO and Marketing Advantage Nobody Sees Coming

Here's something most organisers don't realize: every ticket sale should be building your brand equity, not someone else's.

When you sell tickets on your own domain, every link, share, and mention grows your SEO authority. Over time, your events start ranking organically. Your domain becomes a destination. Your brand becomes discoverable.

But when you redirect to an external platform, all that value goes to them.

Presso's ecosystem is designed to make every event strengthen your future reach. Each sale is a signal to search engines that your site is relevant, active, and worth ranking. Each transaction reinforces your authority.

Every event should build your brand, not theirs.

And over time? That compounding SEO advantage becomes one of your most valuable marketing assets.

The Freedom Equation

Let's get philosophical for a second.

Traditional ticketing looks like this:

Audience – Fees – Control = Dependency

You're always at the mercy of the platform. They change their terms, you adapt. They raise their fees, you pay. They own the relationship, you rent it.

Presso looks like this:

Audience + Revenue + Ownership = Freedom

You own the tools. You keep the profit. You control the experience.

This isn't just a feature difference — it's a mindset shift.

Stop renting your infrastructure from companies that don't care about your success. Own your tools. Own your audience. Own your future.

Freedom isn't a feature. It's the business model.

What Would You Do With 9% More Profit?

Let's bring this back to reality.

What would you do with that extra £5,000 from our earlier example?

Maybe you'd:

• Hire a better speaker or headline act
• Upgrade the venue or production quality
• Run more ads and sell out faster
• Actually pay yourself properly for once

Profit isn't luck. It's what you stop giving away.

Every pound you reclaim from unnecessary platform fees is a pound you can reinvest into making your events better, your marketing sharper, and your business more sustainable.

The question isn't whether you can keep more revenue. It's whether you're willing to stop giving it away.

Real Simplicity = Real Growth

Here's the truth: event tech has made ticketing unnecessarily hard.

You don't need another dashboard to log into. You don't need another app to download. You don't need another integration to manage.

You need something that just works.

Presso is simple because we believe simplicity is radical. We believe transparency beats tricks. We believe control beats convenience.

You don't need an app. You need autonomy.

And that's exactly what Presso gives you: the power to sell tickets your way, on your terms, without compromise.

The Challenge to Every Organiser

So here's where we are.

You can keep paying 10% to platforms that treat you like inventory. You can keep redirecting your audience away from your brand. You can keep giving away your data, your SEO, and your profit margins.

Or you can do something different.

Stop financing your ticket platform. Start building your own.

Presso Ticket Links aren't just a better deal — they're a better way forward. More revenue. More control. More freedom.

👉 Create your first Presso Ticket Link now

Calculate what you'd save. See how much you're leaving on the table. Then ask yourself: what would you do with 9% more profit?

The platform doesn't own your success. You do.

Let's prove it.