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The Digital Playbook for Event Organisers
Discover expert insights, practical guides, and the latest trends on everything digital for events—SEO, event websites, marketing strategies, event apps, and more. Learn how to boost your online presence, engage attendees, and maximise event success with the right technology.
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UK event organisers lose thousands to 10% ticketing platform fees. This guide shows how payment links let you sell tickets directly through your website, emails & marketing - keeping 97.5% of revenue while owning your audience data.

When Sarah sold 200 workshop tickets at £75 each, she watched £1,500 vanish to platform fees. Discover why thousands of UK event organisers are switching to a ticketing solution that charges just 1% instead of 10%, delivers payouts in 7 days

Discover how smart event organisers are keeping 97.5% of their ticket money instead of giving away 10% to greedy platforms. This one simple switch takes 2 minutes and puts hundreds more pounds in your pocket every event!

Most event app RFPs fail because they focus on features instead of outcomes. Learn the 7 deadly sins of event app briefs and discover how to think like an infrastructure commissioner to get better results.

Still telling attendees to download your event app? You're bleeding networking potential before people even walk in. The old model is dead. Here's what replaces it and why it's winning.

Most event platforms crumble when you actually need them. Presso is different. It's built for London's professional networking scene by people who understand the pressure. £200 free credits for early adopters, no strings attached.

Most event apps are racing to add AI features. We stripped them out. Here's why simplicity wins, and AI should stay behind the scenes where it belongs.

They came to network. You gave them a great speaker, a buzzing room, maybe even good wine. And yet, six minutes after a strong first chat, your attendees are standing awkwardly by the coffee, checking their phones, or quietly heading for the door...

Most people leave networking events without meeting anyone new. Not because they don’t want to, but because the event makes it hard. In a world full of noise, friction kills connection. Here's why most events fail at networking, and how we can fix it.

Most networking events fail because of bad format, not bad people. Learn how to design professional events that actually help attendees connect