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The Presso blog

Low-fee ticketing, event apps and owning your event platform - answers first, no fluff.

technology

AI in Event Platforms: Game-Changer or Just Hype?

AI is revolutionising event platforms, from smart matchmaking to real-time analytics. But is it truly a game-changer or just another tech trend? We explore the reality of AI in event planning—what works, what’s hype, and how to use AI effectively.

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marketing

The Secret to More Ticket Sales? Retargeting!

90% of visitors leave your event website without registering. Not because they’re not interested—but because life gets in the way. Smart organisers don’t just hope they return. They retarget them with ads that bring them back at the right time. Here’s how

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marketing

How to Build an Event Platform That Grows With You

Tired of rebuilding your event website, juggling ticketing tools, and losing engagement after every event? Here’s how to create a long-term event platform that keeps attendees coming back, boosts sponsorships, and makes your life easier—all in one place.

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technology

How is Your Remote Working Productivity?

Remote work started as a luxury. Now, it’s the norm. But while the flexibility is great, distractions, blurred boundaries, and endless notifications make it easy to slip into unproductive habits.

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technology

How to Increase Event Engagement with a Virtual Layer

Virtual events are here to stay—but they’re not the future. People attend events to meet people, shake hands, and build relationships. No matter how advanced technology gets, networking doesn’t happen through a screen. The key to great events isn’t choosi

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